Konchok Yee Tashi, the founder of fashion brand Yeehom, is determined to change the perceptions of Tibetan clothing with his modern take on old-fashioned garments.
Yeehom means one's favorite clothes in the Tibetan language. The brand, founded in 2012, combines both traditional and modern Tibetan fashion and now has a presence in Nepal, India, and even Europe.
Once reeling under poverty with barely enough harvest to make ends meet, Tenzin is now able ...