Losang Chilai in Nagqu is talking about the business of "lala" with Dagar, a distributor, photo from Tibet Daily.

Customers buy "lala" from Nyainrong county, Nagqu Prefecture at the 3rd Nagqu Livestock Product Exhibition, photo from Tibet Daily.

 "lala", a kind of special product made of yak milk, was luxury food before because 10 kilogramme of yak milk can only make one kilogramme of "lala". However, nowadays it has become common sock for children in the Tibet Autonomous Region.

In Nyainrong county, Nagqu Prefecture, there is a tradition of making "lala". Dekyi, a Tibetan woman of the county, is good at it and she treated journalists with "lala" just ready.

According to Dekyi, when she was a little girl, she was always eager to have "lala" when seeing other children from wealthy families eating in holidays. On her wedding day, her husband said to her: "I will work hard to make you have 'lala' every day!"

Now all her dreams have come true although her husband died. She makes this kind of food for sale and her children can enjoy "lala" whenever they want. They raise 12 yaks for milk material. And they can earn over 5,000 yuan annually just by selling "lala" because "lala" from Nyainrong sell well with good prices: 23.5 yuan to 30 yuan for per kilogramme.

"lala", the traditional food, has both boosted Nyainrong county's economy and shined people's daily life.